TRAC Launches Its Inaugural Industry Leadership Awards

The Tire and Rubber Association of Canada (TRAC; is pleased to announce the launch of its inaugural Industry Leadership Awards program.

TRAC’s Industry Leadership Awards recognize outstanding individuals and companies for their dedication and commitment to excellence in the tire and rubber industry, including end-of-life tire management businesses and other businesses focused on sustainability. The awards are designed to celebrate achievements and give individuals and organizations a platform to showcase their contribution to the industry, increase their professional profiles, and stand out from the competition.

The nominations are open until April 15, 2022, in four categories listed below. Anyone can nominate a deserving individual or organization and self-nominations are also accepted. Corporate nominees must have a physical presence, e.g., office or facility, in Canada. Nominated individuals can be domiciled anywhere.

The awards ceremony will take place in conjunction with TRAC’s Annual General Meeting of Members on June 15, 2022.

Award Categories’ Details:

Leader of the Year

This award honours an individual who is widely recognized as one who has made important contributions to their business, community, and the tire and rubber industry at large. S/he will currently own or manage a successful and innovative business in the tire and rubber sectors, including end-of-life tire management businesses and other businesses focused on sustainability in the industry. In addition, they contribute their time and resources to community and/or organizations dedicated to creating positive social impact. 

Young Leader

This award is intended to showcase inspirational and dedicated young (under 40) leaders who demonstrate industry leadership in management, innovation, technology and/or sustainability within their organization or community.

Lifetime Achievement

This award is aimed at individuals with illustrious, long-term track records of successfully contributing to their business and industry and who have made outstanding achievements and contributed enduring legacies to the tire and rubber industry and to the community at large. They are widely recognized by their peers as industry leaders, builders, and supporters. 


This award is intended for individuals or organizations who have positively contributed to the sustainability efforts of the tire and rubber industry in an environmental, social, or economic manner, including end-of-life tire management businesses, and other businesses focused on sustainability in the industry.

For additional information please contact Michal Majernik, Manager of Communications, at

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