automechanika Canada aftermarket show big success
The show's premiere edition connected suppliers, manufacturers, retailers, shop owners and installers with Canada's escalating automotive aftermarket. Delivering on its commitment to the industry, automechanika Canada provided participants with excellent training and education through its seminar and workshop program.
automechanika Canada debuted on September 26-28, 2007 at the International Centre in Toronto, ON, as the only tradeshow in Canada dedicated to all facets of the automotive market.
The premiere edition of the exhibition drew 2907 participants to experience the products, services and technologies of the show's 202 exhibitors from 16 countries. In addition, an informative seminar and workshop program coupled with a diverse line-up of onsite events were met with enthusiasm by the qualified buyers attending from 20 countries.
automechanika Canada provided a platform for international suppliers to enter the Canadian marketplace and grow existing business in Canada. Manufacturers displayed products from around the world with representation from Brazil, China, Germany, India, Iran, Israel, Italy, Malaysia, Mexico, Portugal, South Korea, Taiwan, Turkey, the United Kingdom and the U.S.
From large distributors to small shops and service repair providers, automechanika Canada was the meeting place for key industry professionals this September.
Thousands of service and repair owners, technicians, retailers, distributors, installers, jobbers, manufacturers, media and industry professionals attended this year's event. Nissan Canada Inc.'s technical specialist, John Evers, shared his appreciation with organizers: "Thank you for allowing me to attend such an excellent show. There was very good representation of technology and information. I hope that automechanika Canada becomes an annual event and continues to grow."
Buyers from the vehicle manufacturers, replacement parts, off-road, rescue and other sectors were able to see for themselves the innovations emerging from the supplier segment. "The show was great for us," said Eddie Basile, regional sales manager with Valeo. "We exhibited with three of our divisions - clutch, wiper/blade and heating & cooling. The outcome was phenomenal and we picked up a handful of very strong prospects at automechanika Canada."
- automechanika Canada's Seminar & Workshop Program, supported by the show's partnering associations, featured 16 seminars and workshops presented by industry specialists.
- The Pit Stop Challenge, sponsored by Castrol, put more than 150 people through the timed tire-changing challenge. From suits to overalls, everyone enjoyed the excitement and fun. Participants walked away with pride and prizes from Hunter Engineering and Castrol.
- The Castrol Cars - the Pontiac Solstice and the Acurabot, unique high-performance machines were admired and appreciated by everyone.
- The New Product Showcase, displaying more than 30 of the hottest new product innovations. Unique, different, unconventional and currently hitting the market, these products were of high interest to attendees.
- The American Express Buyers Lounge had a steady stream of exhibitors and clients doing business in the meeting rooms and lounges. Open to all registered attendees and exhibitors for networking — the American Express Buyers Lounge was the place to be.
- SEMA's (Specialty Equipment Market Association) "tricked-out" specialty performance car exhibit drew thousands of attendees to observe the awesome aspects of these vehicles.
The organizers are already working on the following automechanika Canada, June 18-20, 2008, which promises more innovation, more products and more opportunities for exhibitors and attendees in the Canadian aftermarket sector. Watch for a possible Auto Atlantic booth in 2008! - ED.
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